Monday, December 9, 2013

GM Unveils 2015 Chevrolet Colorado Pickup Truck

I don't know why GM dumped the the previous Chevrolet Colorado/GMC Canyon midsize pickups after the 2012 model year before they had replacements ready to sell, but we are finally getting a look at what the new midsize truck offering that will join the Bowtie's full-sized Silverado and Silverado HD models.

2015 Chevorlet Colorado Crew Cab
Photo: GM Media
Chevy unveiled the upcoming 2015 Colorado at the recent Los Angeles International Auto Show, filling out what GM calls the industry's only three-truck portfolio.  

According to GM, the new Colorado is built with the DNA of a true Chevy truck and is expected to deliver class-leading power, payload and trailering capabilities.

“Our strategy is simple: meet the needs of the broadest possible customer base, and let them choose precisely the right truck to meet their needs,” said Mark Reuss, General Motors executive vice president and president of GM North America. “The all-new Colorado benefits from the solid foundation established by the Silverado, and it reinvents the midsize truck while reinvigorating the segment at the same time.”