GM unveils Chevy Aveo RS at 2010 NAIAS

DETROIT (GM) – Chevrolet today announced the world debut of the Aveo RS show car at the 2010 North American International Auto Show. It features a European-inspired hot hatch look designed to appeal to young enthusiasts, and hints at the next-generation Aveo.

Longer, wider and more spacious than the current production Aveo, the Aveo RS showcases the car’s upscale-looking design cues both inside and out, and presents the many personalization options potentially available on the next-generation car.

“We hope the Aveo RS show car will demonstrate that we are as serious about redefining the Aveo and its place in the small-car segment as we were about reinventing the Malibu,” said Jim Campbell, Chevrolet general manager.

First impressions

The Aveo RS show car, finished in electric Boracay Blue, wears global Chevrolet design cues such as the dual element grille, round taillamps and fender flares, but designers turned up the attitude on the show car with low openings and a lower mouth trimmed in a combination of brushed and polished aluminum. Outboard fog lamps are integrated into an exaggerated brake-cooling inlet that flows into the front fender flares, creating an aggressive-looking face.

Exposed headlamps, with their brushed aluminum structural surround, are inspired by the designers’ affection for motorcycles. The sleek side profile is characterized by uninterrupted body side lines, a high beltline and low roofline. The side mirrors with amber-colored turn signal indicators carry the same shape as the car and seemingly disappear into the profile. At first glance, the car actually looks like a three-door hatch because the rear door handles are discreetly located in the “C”-pillar area.

“The Aveo RS show car demonstrates how progressive design can inject personality into a small car,” said Michael Simcoe, executive director, North American Exterior Design. “We want customers to see it and have an emotional reaction to it.”

No performance-minded car earns its street cred without large wheels and tires. The Aveo RS show car’s wheels are 19-inch, five-spoke with a gun metal metallic finish Chevrolet logo. The wheel openings reveal large Boracay Blue brake calipers.

The rear of the show car continues the sport theme, with an integrated spoiler that flows from the roof, a center-mounted exhaust and chrome exhaust tips. The exposed motorcycle-inspired rear taillamps feature tinted aluminum housings and a discreet Bowtie logo.

Spacious and stylish interior

With its matte black interior highlighted by gloss black, metallic and blue accents, the Aveo RS show car reflects as much attention to detail as the exterior. The Boracay Blue theme continues inside, with accent stitching across the dual cockpit instrument panel, front and rear door insert, steering wheel rim, gear shift boot, parking brake, leather seat bolster and even the floor mats. The integrated center stack holds the gearshift, HVAC controls and the sound system, including a USB port. Ice-blue backlighting on the audio display, telltale indicator screen and knobs augments the blue stitching.

The motorcycle inspiration also carries inside, with a round, analog tachometer set within an asymmetrical LCD readout also trimmed in milled metal with round cutouts; and round, aluminum-trimmed side vents.

The interior is as functional as it is stylish, with storage compartments in the center stack and doors. The rear seats fold flat for carrying larger items.

Efficient performer

The Aveo RS show car is powered by the same highly efficient 138-horsepower (103 kW) 1.4L I-4 Ecotec turbocharged engine that will be available in the upcoming Chevrolet Cruze.

A six-speed manual transmission is designed to ensure the car will provide a spirited driving experience.

For the show car, designers created a special engine cover in graphite silver with a brushed aluminum insert. The coolant and power steering fluid fill caps are rimmed in ice blue, and the honeycomb vents flanking the center of the cover are matte-finished in shadow chrome and designed to match the wheel color.

Chevrolet has previously announced the new Aveo will be built at Orion Assembly in Orion Township, Mich., in 2011, a move that will restore 1,200 jobs to Southeast Michigan. Timing for retooling Orion Assembly for Aveo production is anticipated to begin in late 2010.

About Chevrolet
Chevrolet is one of America's best-known and best-selling automotive brands, and one of the fastest growing brands in the world. With fuel solutions that range from "gas-friendly to gas-free," Chevrolet has nine models that offer an EPA-estimated 30 miles per gallon or more on the highway, and offers two hybrid models. More than 2.5 million Chevrolets that run on E85 biofuel have been sold. More information can be found at www.chevrolet.com. For more information on the Volt, visit http://media.gm.com/volt.

Test Drive: 2009 Chevrolet Aveo5 Hatchback

The Small Car with No Heart

Nearly 30 years ago, when I was in high school, my first car was a late 1970's model Toyota Corolla. It had a four cylinder engine with a four-speed manual transmission. That Corolla was a great little starter car until the frame, probably stressed from the harsh Michigan winters which include the liberal use of corrosive rock salt to keep roads ice free, broke. While in college, I had an early 80's Honda Accord hatchback, also with a four cylinder engine and manual transmission. it was the perfect car for a young college guy looking for mobility and practicality.

Fast forward and I can say the same thing about the 2009 Chevrolet Aveo-- After spending a week driving the vehicle, it's the perfect car for young college bound students who need mobility and practicality.

Chevy offers the Aveo in three trims, all with GM's Ecotec 1.6 liter, dual overhead cam engine. It produces 106 horsepower and 105 pound-feet of torque. On paper, not bad for a this type of car. But at no time did I feel like the Aveo was adequately powered. Acceleration was anemic and passing power was next to non-existent. Of course, my frame of reference is based on the thirsty eight cylinder powered vehicles in my own garage.

What the Aveo lacks in power, it makes up for in its interior. I was quite impressed with the look and layout of the car and found it quite comfortable for a sub compact. Safety ratings are also a plus. The National Highway Traffic Safety Administration (NHTSA) gives the Aveo its highest marks, 5-stars for frontal crash ratings and 4-stars for side crash and rollover ratings.

Designed and built by GM-Daewoo in Korea, the Aveo does not have the heart or soul of the typical Chevy, but it will do for your newly licensed teenager or college bound young adult. Starting price is $15, 365. Can anybody say, "nice high school graduation gift?"

Appearance

On the outside, the Aveo looks like the typical sub compact. Its most distinctive feature might be the now-Chevy standard front grille design with a body-colored bar through the middle and the trademark Chevy bow tie logo. Front and rear light designs help provide an aggressive appearance and the optional 15-inch, 5-spoke aluminum wheels on my test model helped make the Aveo somewhat easy to look at.

Power

Under the hood, the Aveo needs help. For all of the aggressive look Chevy tries to give the Aveo, when you start it up and give it some gas, you quickly learn this dog is all bark, no bite. As I have already stated, the Ecotec 1.6L DOHC engine is anemic. It needs an iron injection to counteract the condition. If the exhilaration one feels from acceleration is measured in G-forces, is it possible for that number to be negative?

My test model was equipped with the optional four-speed automatic transmission. It performed adequately in city driving and also once I got up to speed on the highway. But forget about passing anyone.

As for efficiency, you would expect some big numbers from the Aveo. The EPA fuel economy estimates are 25 MPG/City and 34 MPG/Highway. I did not take a highway road trip in the Aveo (and, I really wouldn't want to) but the Aveo's city performance, under my foot, was less than impressive. I drove 112 miles consuming about 5.6 gallons of regular gasoline. That works out to a disappointing 20 MPG. I must have really been pushing the car to make me feel the acceleration.

Comfort

On the inside, the Aveo does not disappoint. I never expect much from sub compact interiors so opening the doors to find a clean, convenient dash layout, plenty of room, optional leatherette seats along with leather-wrapped steering wheel and shift knob was quite satisfying. Leg and headroom were plentiful almost creating the illusion that I was not inside a sub compact.

Features

My test model was the Aveo5 2LT. Standard features included some surprises. Things like power windows, power door locks, remote keyless entry with alarm, tire pressure monitor system, stainless steel exhaust. I did not expect to find those features offered without having to pay extra for them. Add to that list the 180-watt, six speaker AM/FM stereo with CD player, auxiliary input jack and steering wheel controls and I say, "nice touch, Chevy!" XM Satellite Radio is also standard with the first three months of service included.

In addition to the aluminum wheels, automatic transmission, leatherette seats, leather-wrapped steering wheel and shift knob already mentioned, my test model also included an optional antilock brake system with engine immobilizer.

Summary

The first three letters in the Aveo name are also the first three letters in the word I will use to describe the car overall-- average. A decent appearance, good comfort and nice features on the plus side; Lack of power and less than stellar fuel efficiency on the minus side. I will stick with my initial assessment-- not the car for me, but a great first car for kids.